WRITTEN AND TRANSLATED BY : Anis Hannani Mohd Fuad Mahadi
EDITOR : Ahmad Amirul Alias

Serdang, 14 August 2025 - The second day of the National Coconut Seminar 2025 (NCS 2025) continued with insightful sessions focusing on market opportunities, downstream product development, and the future direction of Malaysia’s coconut industry.

The third session, themed “Market Outlook and Potential”, was chaired by Dato' Syed Abd. Rahman Abd. Rashid, and featured three key presentations:



1) Matured Coconuts Market by Mr. Shahrizan Sudiman (FAMA)
2) Young Coconuts Market by Mr. Muinuddin Zulkifli (Techno Fresh)
3) Alternative Value-Added Coconut Products by Mr. Zulkarnain Wagiran (Golden Nira Resources).



The session highlighted new opportunities in the matured coconut and young coconut markets, as well as the growing potential of value-added products in both domestic and international markets.

The fourth session, themed “Coconut Downstream & Market”, was chaired by Ms. Dona Lakai and featured three insightful presentations:



1) Production and Marketing of Virgin Coconut Oil (VCO) by Mr. Shahrin Mohd Ali (CEO, Koperasi Permodalan MKIC Sabah Berhad)
2) Coconut-Based Products by Mr. Wira Ismail (Farmers’ Organisation Authority – LPP)
3) Coconut Health Products and Benefits by Dr. Azman Ismail (MARDI).



This session focused on downstream product innovations, effective marketing strategies, and the health benefits of coconut-based products in strengthening the industry’s global market value.

The day concluded with the fifth session, a Panel Discussion themed “Coconut Industry: The Way Forward”, moderated by Hj. Abdul Rashid Bahri. The panel featured :



1) Mr. Shahrin Mohd Ali (CEO, MKIC)
2) Ms. Amirah Abdul Rahim (Ladang Amirah)
3) Hj. Rameei Husin (Patron, PUKM).



The discussion provided a platform for ideas and strategies to enhance the competitiveness of the coconut industry and outlined directions to ensure its long-term sustainability at both national and international levels.

Overall, Day Two of NCS 2025 successfully emphasized market opportunities, downstream innovations, and the strategic direction of Malaysia’s coconut industry. The seminar is expected to strengthen collaboration between government agencies, research institutions, industry players, and smallholders, driving the nation’s coconut industry to greater heights in the global marketplace.

Date of Input: 22/08/2025 | Updated: 22/08/2025 | anishannani