Written and translated by: Husna Shafiyah binti Hishamuddin
Edited by: Suziana binti Che Wil
SERDANG, 30th July – The Alumni Relations Centre of Universiti Putra Malaysia (ARCUPM) was honored to receive a courtesy visit from representatives of Zada Event Management to discuss a potential strategic collaboration in organizing the Graduan Pintar AI: Kerjaya Hebat, Personaliti Mantap program.
The proposed initiative is designed to empower graduates by equipping them with essential competencies in artificial intelligence (AI), career development, and personal growth, ensuring they are well-prepared to meet the demands of today's rapidly evolving job market.

The visit was particularly meaningful as two of the representatives from Zada Event Management are distinguished UPM alumni: Dr. Mohd Desa Hj Hassim (Class of 1996) and Ms. Norliha Bakar (Class of 2023). Their presence reflects the enduring commitment of UPM alumni to give back to their alma mater through the sharing of professional expertise, industry experience, and valuable networks.
The discussion also served as a platform to strengthen strategic partnerships among the university, its alumni, and industry stakeholders in developing impactful initiatives that enhance graduate employability and future-ready skills.

Through this collaboration, ARCUPM hopes to implement high-impact programs that produce graduates who are competitive, resilient, and equipped to thrive in a technology-driven and innovation-focused workforce.
The courtesy visit underscores ARCUPM's continued commitment to fostering meaningful engagement with alumni and industry partners in support of Universiti Putra Malaysia's mission to develop holistic graduates who contribute positively to society and national development.
Date of Input: 31/07/2026 | Updated: 31/07/2026 | suziana.wil

Ground Floor
Office of Deputy Vice-Chancellor
(Research and Innovation)
Universiti Putra Malaysia
Off Lebuh Silikon
43400 UPM Serdang, Selangor